Since 1995, Groupe Synapse has supported Quebec businesses in enhancing their brand image. In 2025, we proudly celebrate three decades of innovation, long-lasting partnerships, and excellence in promotional solutions.
A Quebec Success Story of Innovation (1995–2025)
Strong Foundations (1995–2007)
Groupe Synapse’s story began in 1995 with the entrepreneurial vision of Romain Bourassa and Carole Morneau, who founded Promotion Éclipse. At the same time, Bruno Bourassa launched Broderie Éclipse, creating from the start a unique synergy in the promotional apparel sector in Quebec.
This dual expertise—promotional items and custom embroidery—laid the foundation for an integrated approach that would become the company’s hallmark. In 2003, Benjamin Bourassa joined with a strong academic background, bringing a modern, strategic vision that propelled the company to new heights.
The acquisition of our current commercial building in 2005 marked a turning point. This dedicated space allowed us to consolidate all our services under one roof: graphic design, screen printing, embroidery, and production.
The 2007 merger of Promotion Éclipse and Broderie Éclipse officially created Groupe Synapse, a unified entity capable of delivering comprehensive promotional solutions to Quebec businesses.
Expansion and Professionalization (2008–2019)
The 2008 transition, marked by the retirement of founder Romain Bourassa, demonstrated the company’s resilience and continuity. In 2012, Benjamin and Bruno Bourassa officially took the reins, reinforcing a family-led management focused on excellence and client proximity.
This period saw major technology investments and a more structured, professional organization. The 2019 reorganization and hiring of key employees significantly strengthened our innovation capacity and customer service.
The Modern Era and New Generation (2024–Present)
The arrival of Élody Bourassa in 2024, representing the third generation of the family, symbolizes Groupe Synapse’s continuous evolution. This generational transition brings modern skills and fresh vision to tackle future challenges in promotional marketing.
30 Years of Impressive Figures
Our three decades of activity translate into concrete results that reflect our commitment to excellence:
- 30+ years of experience in promotional solutions
- 5,000+ loyal clients who continue to trust us
- 105,000+ orders delivered with exceptional satisfaction
- 85,000+ successful projects across all industries
These numbers highlight not just our growth but the quality of our partnerships and our ability to meet the evolving needs of our clientele.
Our Competitive Edge: Vertical Integration
100% Quebec-Based Production
Unlike many competitors who outsource production, Groupe Synapse controls the entire value chain. From graphic design to final delivery, everything happens in our Quebec-based facilities.
This vertical integration allows us to:
- Ensure quality control at every production stage
- Guarantee outstanding delivery times (maximum of 3 weeks)
- Personalize each project to specific needs
- React quickly to urgent requests or changes
Multi-Sector Expertise
Over the past 30 years, we have developed specialized expertise in key sectors:
- Construction & Industrial: High-visibility clothing, personal protective equipment (PPE), CSA and CNESST-compliant uniforms
- SMEs & Offices: Elegant corporate uniforms, creative promotional items, solutions for corporate events
- Security: Regulation-compliant uniforms, tactical gear, and identification solutions
Ongoing Innovation and Environmental Commitment
Cutting-Edge Technologies
Our consistent investments in equipment allow us to stay at the forefront of innovation. High-definition screen printing, digital embroidery, and modern textile printing: we blend traditional craftsmanship with advanced technologies.
Environmental Responsibility
In 2025, Groupe Synapse is deepening its eco-responsible approach:
- Certified and sustainable materials
- Optimized production processes to reduce waste
- Preference for local sourcing
- A recyclable product range in development
Vision 2025: Your Strategic Business Partner
More Than a Supplier—A Partner
Our positioning for the next 30 years is clear: to become the go-to partner for Quebec businesses aiming to maximize their impact and strengthen their brand.
This vision translates into:
- Personalized support in communication strategies
- Expert advice to optimize promotional investments
- Tailored solutions for your specific challenges
- Proactive customer service and long-term relationships
Strategic Objectives 2025–2030
- Expand our eco-friendly product line
- Fully digitize the client experience
- Develop customized corporate shops
- Strengthen sector-specific expertise with dedicated specialists
- Continuously innovate in personalization techniques